Any business aims to scale the market to achieve its goals by offering its clients quality service and products. WooCommerce and Magento packs all the necessary tools and features to power lift your business to the next level if you need a heavy platform to build and develop your business and a robust online presence.
Choosing between these two titans is difficult since they offer out-of-the-box customization, functionality, and seamless integration. Today we are going to lead you through a complete contrast between Magento and WooCommerce to help you find the best fit for your online business.
Magento review
Magento is a popular self-hosted eCommerce platform that provides a nourishing environment for online stores to thrive. It was launched in 2008 and has managed to release various versions and products over the years. The platform has gained popularity, with many users giving positive feedbacks on its functionality.
According to a post on Builtwith (https://trends.builtwith.com/shop/Magento ), Magento has over 765,605 websites, 205,249 live sites using Magento, and there have been 560,356 sites that have used Magento previously.
Magento packs various features all aimed to improve and support the growth of users’ online stores. Here are some of the best features Magento has to offer:
Themes & customization
When it comes to themes, Magento offers both paid and free in its store. The themes can be used as pre-built templates that can, later on, be customized to fit users’ desired needs.
For those who don’t wish to get a theme from the stores, Magento comes with two default theme designs: Blank, which is for custom theme building, and Luma, which is a demonstration theme.
The luma theme is a perfect example of how prolific Magento is. It is clean, visually appealing, elegant, not forgetting it has endless customizations.
Inventory management.
Magento allows you to take stock of your online store’s products or services in an organized custom design. Keeping an account of your inventory creates proper organization and helps you determine the stock turnover.
You can build a pre-defined template for products with specific attributes, which will allow you to set up new products quickly. Once you set up attributes, you can automatically assign specific products to different categories, which will remove the time-consuming need to place products into categories manually.
Sales channels
With Magento, you can build and edit sales channels to accept orders faster and seamlessly using an Order management system (OMS). You can sync your inventory, catalog automatically, also you can request information across Amazon and Magento.
As an addition, users can build a Google Merchant Center and also create a Google Ads account. Sales channels can allow your business to flourish by helping you reach more clients. Google gives you a broader market using Google Smart Shopping campaigns. It also allows you to get a clear performance review and a better view of the ROI reports.
Extensions
Magento packs multiple extensions and apps, and the marketplace contains several paid and free extensions that support finance, accounting, customer support, payments, security, and more. What gives Magento an edge over other eCommerce platforms is that it offers perfect integration of third-party apps.
Security features
Since Magento mainly targets large corporations and medium-sized businesses, it offers top-notch security that benefits small businesses. Magento has its security center; although it’s a little pricey, it charges about 1000 to 5000 for SQL vulnerabilities; however, this offer is not available for Magento open source.
Here are some of the security Magento has to offer:
Payment security
- Security pass credit card information: This feature ensures that client information does not leak out during the payment procedure by putting gateways directly from your client’s browser page to the Magento app.
- PCI compliant: Every site is eligible for a manageable level of PCI compliance, but it depends on the method of payment clients use. This security measure safeguards your client’s information when processing credit card information.
- Signifyd automated fraud detection tools: This feature relieves the stress of eCommerce abuse and fraud.
Architectural security
- Advanced Encryption Standard: Magento offers AES-256 data encryption based on SHA-256; this is considered standard encryption, it is used to safeguard your data from hackers trying to steal information.
- Google ReCAPTCHA: Using a two-factor authentication limit ensures that password guessing is limited and provides a secure login process.
- Stay informed about security issues: Magento issues notifications that are sent to the designated email in case of security concerns.
Since we now get a clearer picture of Magento and its features. We should also learn what advantages and disadvantages to expect from using Magento.
Pros | Cons |
Provides support for multiple number of products | It is not easy to use, requires intermediate to a skilled professional level. |
A defined and customizable theming and layout system | Majorly targets more prominent corporations and not simple businesses |
Seamlessly integrates with third-party apps and payment options, i.e., PayPal. | It can be a bit more expensive as compared to other eCommerce platforms. |
Default guest checkout |
|
Allows scalability in case of larger stores |
|
Offers a free community version |
|
Provides an advanced security system to safeguard your interests |
|
WooCommerce Review.
WooCommerce is a free, flexible open-source eCommerce platform that is amplified by a global community. WooCommerce is built on WordPress and was launched in 2011, and it has gradually been making progress over the years by releasing new updates. Current records show that WooCommerce is hosting over 4.7 million sites around the world. About 26% of the websites use WooCommerce to house their online stores.
Now let’s check out the performance, extensions, and features to help you decide which of the two is better.
Powerful page builder
With WooCommerce, users can build their own custom pages with a drag n drop technique. The employment of a drag n drop technique makes it easy even for beginners. You can design your page to fit your needs and use the content staging platform to review your page before putting it online.
Users’ have complete customization control to add segments, product recommendations, and more. To be clear, WooCommerce has integration with Elementor, which allows users to build and customize.
Store management
Users have the power to organize their stores to give their customers an easier time to find products. You can add categories, tags, and attributes to group-specific products in different categories. Organizing your store allows you to showcase your products using unlimited images and galleries provided by WooCommerce. There are 85 more extensions that will help manage your store.
Users have the power to take complete control of their WooCommerce inventory for an unlimited number of sales channels. Users are enabled to sync inventory anywhere in real-time to prevent overselling or backorders.
Inventory management allows you to forecast product demand and manage end-to-end buying to proper stock when you need it.
Security feature
Since WooCommerce is built into WordPress, keeping your WordPress account secure ensures that your WooCommerce platform is also protected. Here are some steps employed to ensure your account is safe:
- Two-step Factor Authentication: This security measure uses another device to allow access to anyone who wants to log in.
- SSL certificate: In addition to passing credibility, an SSL certificate is required for Ecommerce since it ensures data is encrypted in the process of transmitting data between the serve and the client.
- Security plugins: You can also install a security plugin like Jetpack or Sucuri Security to boost your security.
Many perks come with using WordPress WooCommerce some have been defined above, but still, there are negative factors that go with it; here are a few pros and cons to look at.
Pros | Cons |
There is a free version you can use to set up stores. | You will have to learn WordPress usability if you are not familiar with it. |
There is extensive documentation you can use | Better themes are only found in the premium option. |
Packs a variety of features for online sales. | Only applicable with WordPress. |
There are free themes available to get you started. | |
Multiple payment methods. | |
Easy to use compared to other eCommerce platforms. |
Magento vs WooCommerce: Which is Better the head to head Battle.
First, let us discuss the elephant in the room, the pricing of the two eCommerce platforms. Magento is more expensive in comparison to WooCommerce. WooCommerce offers three plans ranging from $3.95 to $11.95, while Magento pricing plans exceed that since it targets more giant corporations. Magento doesn’t have a fixed license fee; it is calculated every month through the (GSR) Gross Sales Revenue.
Both platforms have a large community that supports users when faced with an issue when it comes to user support. Magento users have a more partial support edition in that they consult via Magento forums or communities only. However, they get full -fledge assistance, including live support and email. Unlike Magento WooCommerce users don’t have access to full-fledged support, users can seek help from WooCommerce support resources.
Both platforms are top-notch; finding the better out of the two boils down to what your business requires. They both share an almost equal amount of shortcomings and gains, making it that much harder to define the best.
Suppose you have a large corporation; it’s better to use Magento since you can keep up with the prices and it offers a fantastic set of features and tools to use. Users with a standard business/small consider using WordPress WooCommerce, since it’s cost-friendly plenty of people out there to help fix any mistakes. And packs various powerful features capable of going head-to-head with Magento.
